Work of art. Art of work.
The phrase folds back on itself. That's the point.
A work of art is the thing. The artifact in your hands, on your wall. Finished. Visible. Held.
The art of work is what put it there. The hours, the discipline, the refusals, the craft that outlives the piece leaving the studio.
Most makers pick a side. The artist hides the labour; the labourer hides the art. We refuse the choice.
Everything woaaow makes carries both. The artifact you can hold, and the craft you can feel. The work, and the working.
The craft
How the work becomes an object
One paper, five sizes. Every piece is the same work at the scale your wall asks for — A5 £12 · A4 £18 · A3 £26 · A2 £38 · A1 £56. Not on sale. Printed via PlannerHead — coming.
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200gsm Satin Paper
200gsm satin art paper. Rich colour, low glare. Paper posters via PlannerHead — coming.
from £12
Prefer it framed, larger, or a commission? Ask the studio. Paper posters only. Not on sale.
What every work comes with
- One paper, chosen 200gsm satin art paper — rich colour, low glare, weight you can feel. The work, on the stock it deserves.
- Five sizes A5 to A1. One price each. The ladder is the price — sale is not open.
- Archival inks Printed with high-fidelity, UV-resistant, water-resistant inks.
- Not on sale A piece in the window is a piece you can request. Printed via PlannerHead — coming.
- Request, don't buy Personalisation and commissions go through hello@woaaow.com. Nothing prints until sale is open.
- Open edition of 91 Planned. No number is claimed while sale is closed.
What we render changes. The discipline doesn't.
See what we render →